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If you have the budget, go for a custom designed WordPress theme instead of settling for a free one. But don’t just go to any WordPress theme designers. To get the most from a theme, make sure you deal with an experienced and SEO-knowledgeable WordPress template designer or developer. Based from experience, a good designer wp byte cost somewhere between 3K to 5K depending on your design requirements. If you opt to be satisfied a custom designed WordPress theme, you should understand that sooner or later, you will have to pay for the developer to upgrade your theme in case WordPress releases a newer version. If you’re OK with the above, a custom designed WordPress theme is highly recommended for you. Alternatively, you can be satisfied the next neatest thing — Premium WordPress themes.

Using premium themes like Thesis, Headway, Genesis and Catalyst gives you an edge in terms of customization and SEO. These themes are coded by no less than the experts so you can be sure they are compliant to established web standards. They are also compatible to virtually every web browser so you don’t have to worry about how your website will be when viewed in a browser. These are just a few benefits that is available to you if you opt to use a Premium WordPress theme.

Premium WP themes Are Inexpensive

Cost is one of the reasons why most bloggers and internet marketers choose to use Premium WordPress themes over custom designed theme. Although it won’t be the case, affiliate marketers are limited with their resources. The truth is, to get a good custom designed WordPress theme, it will cost you some profit and so, if you are not ready to shell out funds for your WordPress theme, a Premium theme will do. It will cost you only a fraction of what you pay for a custom designed theme. The problem is, you risk your cyberspace brand if you don’t customize it since there will be many of you using the same theme.

Premium themes And Customization

The good news is, Premium WordPress themes are custom-made. In fact, Premium themes’ most chosen proposition is their “customizability”. While the simplicity of customization varies from one Premium theme to another, they’re generally custom-made without having to deal with codes. This feature is especially attractive to affiliate marketers who don’t know how to write a code and who just want to concentrate on creating solid content and marketing their products.

Lifetime Updates, Upgrades And Support

While not true to Premium WordPress themes, a big number does provide lifetime update and upgrade. WordPress continue to improve, hence, the release of newer versions. But with the enhancements and improvements on WordPress, your outdated theme may no longer are it used to. What’s worse, it could potentially inhibit the your website achieving it’s full potential.

theme support, another important feature to be “a-must” for every WordPress theme is not always available to all themes. If you’ve chosen to use a Premium Template, chances are, that you are receiving all the support that you need. Thesis theme for instance, includes a great support community where you can get all the help you need. A detailed theme documentation that include almost all WordPress themes is not enough to get you going all by yourself. Some wild customization that you need might possibly not have been documented and so you want someone to help you. This is why support is key.

Search engine optimization

Traffic is the lifeblood of each one website. In order for your online business to survive, you have to be sure people are constantly visiting your website. The best route would be from the search engines to your website. Why? Because traffic from search engines are highly targeted, hence, highly convertible. To get a share of traffic from Google, Yahoo and Google, your website needs to be optimized for them. It’s called SEO, short for search engine optimization. Now what has Premium WordPress themes got to do with SEO you ask? Well, SEO starts on your website and it’s called on-page optimization. If the WordPress template you’re using is the wrong way coded and confusing to the search engines, then you can’t expect much love from them. Unfortunately, this is often the veracity that free WordPress theme users have to face. Free WordPress Templates are mostly created by novice designers. Premium WordPress Templates, on the other hand, are usually created by the more experienced and knowledgeable WordPress developers/ designers. And because it’s for mass consumption, it would be easy identify the good ones from the underperforming ones. All it takes is a quick search on Google to learn to read reviews and testimonials from current and previous users. For custom designed themes, this can be hard to tell especially if you don’t know how to write a code.

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